Strategic Themes

While some companies build ScoreCards totally on Key Performance Indicators (KPI’s), a more powerful approach is to blend KPI’s with Strategic Themes. ScoreCard Partners will help you identify 2-4 strategic themes (one sentence statements) that define the company you want to be and think you can become over the next 2-3 years.

We then take each theme and, focusing on the next 12-18 months, ask 4 questions:

1. What financial results/growth do you think you can achieve?
2. What do you think you can accomplish in your markets and with your customers?
3. What internal processes most need improvement if you are to achieve these goals?
4. How do you hire, equip and train your people to help you get there?

As an example, see this strategy map demo.

ScoreCards built on strategic themes become the tool through which executives monitor the accomplishment of strategic objectives and ensure results. They’re also a powerful communications tool to focus the entire company, month by month, on those objectives.